Skip to main content

How Google Page Rank Affects Search Engine Rankings

Page rank, according to SEO India experts, is a numerical measure that implies how important a Web site is in the search engine result page (SERP). Google assigns a rank from 1 to 10 to Web sites based on the popularity they gain in the Internet. This number is called Page Rank. Google computes a page’s popularity by counting the votes given for it. The lowest Page Rank is 0. A Web site with Page Rank 4 or higher are considered worthy. Page Rank above 6 is considered excellent.

There are many factors that decide the Page Rank of a Web site. The most important among them is the incoming links. According to SEO India experts, the more a Web site has incoming links, the better it ranks in Search Engine Result Page (SERP). However, not all links are capable of boosting the Page Rank of the Web site. According to Google, a Web site should get links from relevant Web sites that also score well in Page Rank. The relevance of the Web site is decided based on the contents included in the two Web sites.

There are many instances when a Web site loses its credibility and is pushed down in ranking, say SEO India experts. This happens if any/all of the following happen:

- The Web site does not have frequent content updates.

- The Web site has many reciprocal links (links exchanged between a network of Web sites- also called as link farm)

- The Web site is linked to a low-ranking Web site

- The linked Web sites do not share relevant contents

- The Web site pages have higher keyword density (keyword spamming)

- The Web site has duplicate contents within itself or outside.

According to SEO India companies, higher Page Rank in Google means higher listing in all other search engines. Google’s Page Rank is the most advanced and the most sophisticated logarithm used in search engines. The search engine programs are capable of segregating the Web sites based on their reputation, theme and relevance. If a search request is processed, the Google PageRank analyzes all these features to yield the best search result to the users.

Google combines Page Rank with advanced text matching techniques to find out the pages that are significant and relevant to the search. The search algorithm studies all aspects of the page’s content and analyzes the related pages linking to it to determine whether it’s a good match. Google has designed theme-based search known as Latent Semantic Indexing (LSI) that can understand the theme of the Web site. This method, according to SEO India experts, has created revolutionary change in Web site ranking scenario because it enabled the search engine giant to axe the spammers effectively.

According to SEO India providers, the best way to improve Page Rank is to follow Google’s advice and avoid unethical SEO practices. There are several SEO experts in India who can suggest the best SEO practices for your Web site.

Comments

Post a Comment

Popular posts from this blog

People Getting Rich Online - Niche Research

How's that list coming along? You will recall in the first part of this series I covered getting a list together of ideas for your site or blog niche. Hopefully you have a good sized list of general categories. The next steps involve narrowing the keywords and then doing some supply and demand research. There are many keyword tools out there. I like to use Overture's because it's free and easy. Keep in mind that the numbers from Overture are usually inflated — sometimes a little sometimes a lot. They fudge the numbers by counting like queries — fly and flies or affiliate and affiliates get counted as the same query. Remember — they make more money convincing their prospective advertisers that a search term is popular. So plug in one of the general search terms from your list. I'm going to try dogs. Here are the results: Searches done in February 2006 Count Search Term 1104234 dog 225786 dog breed 183180 dog training basics 152056 dog show 139072 dog breeders 98321 dog n...
Post a Comment
Read more

Back again!

 Hey all, I decided to relaunch this blog after so many years away! I don't know if relaunch would be the right word or is it reinstate? Whichever way you look at it, I would like reach out and say I'm back!  I would like to share tips with you all about making money online, especially after so many years away since my last post. A lot has changed in over a decade since I started this blog. But I think the fundamentals still remain the same. Hit me up on the comments section if you have had success with your online entrepreneurship endeavours. I'd love to hear about them!
Post a Comment
Read more

Dominate Any Niche in 7 Easy Steps

Working in online niche markets is one of the most profitable business concepts available today. With about 1.4 billion people online in 2008 just about any imaginable niche has a good chance of succeeding. Better still; the need has never been stronger since most Website owners are using a "shotgun" approach that leaves visitors overwhelmed and craving a good niche site. That said; use these tips to get a jump start on the competition and quickly dominate any niche! Step 1: Get Small, But Not Too Small; Refine your niche to the smallest money making component. Some niches are smaller than others. The trick to finding a profitable niche is to break down your topic to its smallest profitable component. Let's say you want to sell music and music memorabilia. Well that's a pretty broad category so narrow it down a bit like this... Music > Mainstream > Top 40 > '80's > "Hair Bands" > One Hit Wonders Now, one hit wonders performed by "...
Post a Comment
Read more